26.Apr.2009 at 26 | admin
How Many African Kids Could Celebrity Engagement Rings Feed?
It is a tradition, in Western Culture, for a man to give his future bride a ring to indicate her engagement to be married. In the early 20th century, DeBeers created a marketing campaign that stated a man should spend 2 months salary on a ring in an effort to increase the sale of diamonds. To this day men in the United States still abide by this marketing ploy.
It is estimated that 25,000 people die every day from hunger and related causes. Of those going without food, 230 million live in Sub-Saharan Africa. 25% of these people are children.
What if we could take the decadence of celebrity and use it for good? What if we could take the value of a celebrity engagement ring, a needless object, and apply it to the needs of the world? Sure the average Tacori engagement ring is expensive, but what about celebrities?
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I understand what you’re trying to do here and it is a good cause. But what a horrible ploy to try and get regular people who are probably making ends meet on their end to sacrifice their money. Write a letter to celebrities instead of trying to trick people.